SAID_GAUNAZ_PARADISE
CONCEPT
A dark, street-driven music video set in Berlin, inspired by
early 2000s German rap visuals and reinterpreted through a more
cinematic, expressive lens.
The concept blends raw street energy with stylized imagery,
creating a tension between realism and abstraction.
CREATIVE APPROACH
- Combined gritty, handheld street cinematography
with more controlled, cinematic compositions.
- Drew inspiration from Wong Kar-wai's visual language –
especially the use of low shutter speed, saturated colors,
and temporal distortion – to create a sense of movement
and emotional intensity
- Referenced the visual tone of 'Fallen Angels' and 'Chungking Express',
translating their aesthetic into a contemporary urban rap context
- Integrated fast-paced, cut-heavy editing influenced by
modern hip-hop visuals, while contrasting it with longer,
almost static moments to let tension build
- Embraced imperfections, texture, and "in-your-face" framing
to preserve authenticity and rawness
- Built the video to function both as a full narrative piece
and as fragmented, high-impact moments for social media
OUTCOME
- Created a distinctive visual identity that merges street realism with cinematic stylization
- Delivered a piece that stands out through its hybrid aesthetic – balancing underground
rap energy with art-driven film influences
- Demonstrates the ability to translate cultural and cinematic references into a contemporary,
platform-ready format
MY ROLE
Creative Direction, Concept Development,
Shooting, Editing, Post-Production
(Full creative ownership from initial idea to final execution)
KEYWORDS
- Street Culture, Cinematic, Experimental, Music Video, Social Content
A Rising Lights Production
Created & Directed by Emma Weh
Production: Dan Mudersbach & Joshua P. Hütter-Quaas
Crew Camera: Thilo Swora, Marusch Mehnert & Jan Kohlrusch
Edit & Colors: Emma Weh Rental: Seeyourent
//SAID
— GAUNAZ PARADISE
.CONCEPT
A visually driven video concept focusing on mood, presence
and emotional intensity to support the storyline narrative.
The project explores the connection between music, space, and identity
through strong visual composition and pacing.
— MY ROLE
Concept Development, Creative Direction,
Shooting, Editing & Post-Production
// CREATIVE APPROACH
- Developed the entire visual concept from scratch, aligning tone
and imagery closely with the track
- Focus on rhythm-driven editing to mirror the energy and structure of the music
- strong emphasis on composition, lighting, and texture to create
a distinct visual identity
- Built scenes that work both as a full-length piece and
standalone moments for short-form content
A Lowres Highlife Production @lowres_highlife
// Executive Producer: Florian Fischer
// Producer: Gregor Kaczmarczyk
// Directed by Emma Weh @emmaweh
// Gaffer: Marusch Mehnert @maruusch
// DOP & Edit: Emma Weh
// 1st AC: Marusch Mehnert
// BTS & Photo: Thilo Swora
// Socials: Thilo Swora @tttthilo
// Special thanks to DRS Marbella & SeeYouRent Berlin